amsterdam, nl
2025
Kazakhstan Petrochemical Industries produces polypropylene in various grades, catering to a wide range of applications—from films, bags, and plastic cups to equipment parts, pipes, and electrical insulation.
To ensure easy navigation across the area, a color-coded pattern was developed, along with outdoor signage featuring wayfinding elements.
The colored blocks reflect the aesthetics of the complex and its architecture while remaining clearly visible from a distance.
Each color corresponds to the function of the site’s zones and a letter index. This allows the entire area to be coded on compact signage.
For labeling, pictograms were created to convey messages literally.
2025